Over the next four years, Ghandhara Group intends to invest an additional $10 million in Pakistan’s automotive industry.
This was revealed at Chery Automobile Co Ltd’s official brand launch “A Glance Into The Future of SUVs,” which was held in Islamabad to commemorate the company’s entry into the Pakistani automotive market.
The Chinese automaker has partnered with Ghandhara to manufacture and distribute Tiggo Series SUVs in China (SUVs). During the event, Chery’s award-winning top-of-the-line models “Tiggo-8 Pro” and “Tiggo-4 Pro” were also on display.
While addressing the attendees, Chery Executive Vice President Charlie Zhang said, “Chery’s entrance to Pakistan’s automotive market represents a colossal leap in the ongoing progress of local manufacturing infrastructure and economic activity.”
He added, “We believe that, with the close collaboration and cooperation of the Pakistani government, this will deliver sustainable benefits for the national economy, stakeholders, partners, Chery, and Pakistan’s automotive industry.”
Ghandhara Group CEO Ahmed Kuli Khan Khattak said, “By localizing the manufacturing of components and parts and boosting development in the auto supplier industry, Pakistan will be provided with the much-needed technical assistance. This will also serve as a cornerstone for promoting Pak-China cooperation in the automobile industry that will significantly boost the country’s economy through exports.”
Both companies intend to increase production capacity and improve product quality while embracing the latest technological trends.
Localization and export are the next goals for Ghandhara and Chery. Chinese diplomats, politicians, senior government officials, and businessmen attended the event.
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