Developing Markets Property Group (EMPG) — the parent gathering of Zameen.com with tasks in GCC, Pakistan, Thailand, Bangladesh, Morocco and Tunisia — and OLX Group, Prosus’ worldwide classifieds business, have declared their merger in Pakistan, Egypt, Lebanon and the UAE.
The understanding incorporates a US $150 million speculation round, drove by OLX Group alongside existing EMPG investors, which esteems EMPG at US $1 billion after the exchange.
As a feature of the arrangement, OLX Group will contribute its tasks in the four nations into EMPG and will turn into EMPG’s biggest single investor, possessing 39% of the organization.
EMPG will utilize the new funding to build up a scope of new administrations, making an increasingly consistent client experience, improving information straightforwardness, and developing business sector knowledge for the two shoppers and business clients.
In Pakistan both the gatherings will keep on working through their notable nearby brands, be that as it may, for Egypt and Lebanon EMPG will work the current OLX stages, turning out new administrations for the land network, just as offering customers a predominant encounter over all classifications.
“EMPG has developed at an enormous pace since its initiation,” said CEO Imran Ali Khan.
“Our one of a kind capacity to scale utilizing our restrictive tech has helped and empowered this development.
This arrangement puts us above and beyond in our excursion towards giving arrangements in numerous business sectors to over a billion buyers around the globe, extending our classifieds offering altogether.”
Martin Scheepbouwer, CEO of OLX Group, says
“I’m pleased with what we have worked in these four markets. Our brands are easily recognized names, and right now help a huge number of individuals to trade merchandise and ventures each month.
The following stage is an energizing one, with EMPG’s land industry skill extending the client experience.
As EMPG’s biggest investor, we’ll have a front seat to investigate how we can scale their administrations model further – taking our aspiration to shape the eventual fate of classifieds into its next stage.”
Remarking on the exchange, EMPG Co-Founder and Zameen.com CEO Zeeshan Ali Khan stated,
“EMPG has developed significantly since its establishing, and Zameen has been an essential piece of this excursion.
Arriving at unicorn status is another extraordinary achievement, and it is a demonstration of the fortune trove of chances that the Pakistani tech environment and the nation’s land industry bring to the table.
I am glad to see the expanding worldwide enthusiasm for Pakistan, and with the abundance of ability here, I am certain a lot more examples of overcoming adversity anticipate.
EMPG is as of now present in the GCC locale with Bayut, Pakistan with Zameen, Bangladesh with Bproperty, Morocco and Tunisia with Mubawab, and Thailand with Kaidee.
After this arrangement, other than extending to Egypt and Lebanon, EMPG will likewise work OLX’s foundation in Pakistan, Saudi Arabia, Bahrain, Kuwait, Qatar and Oman, and the dubizzle stage in the UAE.