There is a new competitor to iMessage here, so Google Messages, step aside. A Google official criticized iMessage earlier this year for “green bubble bullying,” and now CEO of Meta Mark Zuckerberg is criticizing Apple’s texting platform.
In a recent Instagram post, the executive claims that WhatsApp is “much more private and safer than iMessage.” It brings up end-to-end encryption, which is offered for group conversations, backups, disappearing messages, and more on both iPhones and Android smartphones. He draws attention to the fact that these functions are absent from iMessage.
The photograph is a WhatsApp advertisement that was shown at Penn Station as part of a marketing effort that began in January of this year and is now spreading. By highlighting WhatsApp’s end-to-end encryption and how safe and secure it is, the goal is to attract more users to the service. In most other areas of the globe, WhatsApp is quite popular, but in the US, where iMessage and iPhones are more common, WhatsApp finds it difficult to compete.
Like iMessage, WhatsApp made cautious to inform users that SMS messages do not yet support end-to-end encryption.
We’re expanding the marketing campaign we started back in January to tell people in the U.S. about the importance of end-to-end encryption. 5.5 billion SMS messages are still sent daily in the U.S., but SMS messages aren’t secure. pic.twitter.com/c0P8FW37Rw
— Will Cathcart (@wcathcart) October 17, 2022
To read our blog on “Accounts and sensitive data are being stolen by this fake WhatsApp,” click here
