Islamabad, August 16, 2025 – inDrive, a global mobility and urban services platform, has secured two awards at the esteemed Dragons of Pakistan Awards. The company won a gold award in the “Marketing Excellence” category for its Ride to Donate campaign and a bronze award for influencer marketing for Har Ride, Aik Nayi Kahani (Every Ride is a New Story). With this victory, inDrive has qualified for the Dragons of Asia Awards, where it will compete against top regional campaigns.
Ride to Donate: Empowering Youth Through Sports
The Ride to Donate campaign was a groundbreaking initiative that supported youth development by improving school facilities in Karachi, Islamabad, and Lahore. A portion of every ride booked was donated, enabling passengers to contribute to students’ growth and teamwork.
Har Ride, Aik Nayi Kahani: Stories of Resilience & Connection
Har Ride, Aik Nayi Kahani was a large-scale influencer campaign featuring 40 content creators, reaching over 27 million people nationwide. The campaign highlighted inspiring stories of ambition, resilience, and personal freedom, reinforcing the idea that every ride carries a deeper meaning.
Statement from inDrive Pakistan
Awais Saeed, Country Head of inDrive Pakistan, shared:
“Winning two awards at Dragons of Pakistan demonstrates that our efforts are resonating and creating real impact. Both campaigns reflect our values of fairness and transparency in fighting injustice. This win belongs to our team, partners, and every driver and passenger in the inDrive community.”
Collaboration with ATNR Creative Marketing Agency
The award-winning campaigns were executed in partnership with ATNR Creative Marketing Agency, whose creative expertise brought these initiatives to life.
About Dragons of Pakistan Awards
Launched in 2023 under the Dragons of Asia framework, the Dragons of Pakistan Awards recognize excellence in marketing communications. Entries are judged on strategy, concept, execution, and results across categories like Digital, Integrated Marketing, Small Budget, and Cause & Sustainability. Country-level winners advance to regional competitions.
inDrive’s Mission: Empowering Economic Freedom
inDrive is committed to fostering economic opportunity and freedom of choice. By offering a fair and transparent pricing model, the platform enables micro-entrepreneurs across Pakistan to earn on their terms, whether as a full-time livelihood or supplementary income.
