In order to spread knowledge about e-commerce frauds and provide advice on staying safe online, Meta, formerly the Facebook Company, has teamed up with the Pakistan Telecommunication Authority (PTA) and the Trade Development Authority of Pakistan (TDAP).
A Meta representative revealed on Thursday that Pakistani content producers like Romaisa Khan and Bilal Munir were also working with Meta to inform their Facebook and Instagram fans.
The producers would provide advice in Urdu on their social media accounts urging both buyers and sellers to be on the lookout for online frauds. Beginning on February 7, Safer Internet Day, and continuing throughout the month of March.
META collaboration and Its Vision Behind It
Beth Ann Lim, the director of Meta’s Policy Programmes for the Asia Pacific region, commented on the partnership and noted that while the company was committed to connecting people, including making it simpler for sellers and buyers to find each other online, some people took advantage of others by operating online scams.
“We were pleased to partner with PTA and TDAP, as well as local content creators, to promote responsible use of the internet and support all users in Pakistan to connect with their favorite businesses safely.”
According to Kamran Gandapur, Director General of PTA’s Online Analysis Division, e-commerce scams continue to be a problem for both consumers and businesses.
“We were pleased to partner with Meta to raise awareness among people in Pakistan so they can be better equipped to protect themselves from scams, as they navigate the digital space for buying and selling and building their online communities,” he added.
PTA and TDAP will collaborate in March to distribute information on account security and spotting frauds with a wider audience in an effort to raise awareness among online users.
To read our blog on “In an online fraud, a Pakistani judge in Gujranwala loses half a million rupees,” click here.