To battle TikTok videos, YouTube is making it simpler for producers to structure and turn their longer films into Shorts.
The platform has made it incredibly easy to edit videos in its iOS and Android app by integrating the “Edit into Short” tool.
On the app, creators can choose up to 60 seconds of the video to alter and add to a Shorts clip.
Additionally, they are able to include text, effects, and more films from the Camera or Library.
The original long video will be linked to the short clip by YouTube as a promotional tool for creators.
As YouTube delves more deeply into selling content on its platform, this is a crucial motivator.
Even a fund was established to compensate creators for posting Shorts.
The new feature, which only appears in the Create menu of videos that you have posted, cannot be utilized on other users’ uploads.
Each month, around 1.5 billion people view short-form content on YouTube.
While the video-sharing site isn’t entirely doing away with conventional long videos, it is pushing artists to turn their old and new videos into short ones.
To read our blog on “Google has offered to allow competitors to advertise on YouTube ads,” click here.
