Up until early 2022, Al-Haj Automotive struggled to meet increasing demand for their vehicles. Al-Haj is a Pakistani conglomerate with interests in automotive, real estate, and textiles that has been in operation for the past 30 years.
It recently started local production of its automobiles to keep up with demand, but persistent economic volatility and operating cost rises have prompted it to halt Proton vehicle bookings.
The corporation has not specified a restart date, but a dealership informed that bookings would most likely begin by June 10. When queried about a prospective price increase, the dealership stated that it has not been verified, but that it is a possibility.
This comes after Toyota Indus Motor Company (IMC) and Kia Lucky Motor Corporation (LMC) warned that bookings for their vehicles will be suspended owing to “rupee volatility.” Because of the volatility of the economic environment, Toyota IMC and Kia LMC, like Al-Haj Proton, haven’t disclosed a resuming timeframe.
All automakers are keeping a careful eye on the present scenario, according to industry insiders. They believe that when the value of the Pakistani rupee approaches Rs. 200, more automakers would halt bookings for their vehicles until the situation improves.
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